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CASE STUDY · WEBSITE REDESIGN

Four services, one team, one clear website.

CLIENTBlack Hills Business & Financial Services
LOCATIONSturgis, South Dakota
WHAT WE DIDStrategy, copy, web design, print, templates
YEAR2026
bhbfs.com
STURGIS-BASED · SERVING THE BLACK HILLS
Your back office, right here in the Black Hills.
Bookkeeping, marketing, websites and IT support from one local team.
Book a free 30-minute consultCall (605) 641-3776
STARTLaunch the right way
GROWGet found locally
RUNKeep the back office running
PLANPlan for growth and exit
THE BRIEF

BHBFS does a lot: bookkeeping, marketing, websites, IT support, and through its partner firm, financial planning. The site had to make all of that simple enough for a busy owner to decide in ten seconds whether to call.

What we changed

Four plain-language paths

A long service list became Start, Grow, Run and Plan, so owners can find their stage instead of decoding jargon.

Prices out in the open

A new Services & Pricing page with “from” prices and a plain FAQ answers the first question every visitor has.

Written for local owners

Sections speak directly to seasonal tourism, ranch and ag, the trades and Main Street shops with the problems each one actually has.

Built for the phone

A mobile layout with a Call / Book bar that stays on screen plus a free Seasonal Cash-Flow Checklist to collect leads.

ALSO DELIVERED
Print collateralMarketing templatesOutreach systemAI workshop planPartner brand kit

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